In the summer of 2007 college students Donte Murry and Michael Cooke developed the idea to make a reality movie about the cutthroat world of college party promotions they would later call Hustle 101. With little experience and a budget smaller then they’d like to say Murry and Cooke created what Insite magazine has called a surprisingly polished film and created what The Source magazine has called a “huge following”.

Initially unable to afford the production of DVD’s Murry developed the idea to sell the film online via online downloads and now almost 2,000 downloads later Hustle 101 has become one of the most talked about films you can’t find in stores…for now.